ClickFunnels is the pick if you are starting out and want proven templates and a familiar platform that bundles pages, checkout and email.
ClickFunnels is the product that named the category, and for a beginner that history is a real advantage: the templates, the training and the community mean you are never the first person to build the funnel you are building. Smart Checkout, A/B testing, email and a light CRM are all in the box, and the company takes no cut of your sales.
The trade-off shows up later. Users who scale describe it as rigid and expensive, the 2.0 rebuild frustrated long-time customers, and the checkout is a single-processor affair rather than a routing engine. It is a strong starting platform, not the one a high-volume DR team ends on.